Business owners the world over are flocking to Pinterest to build their online profile, tell their brand story, and attract new customers. The diverse ways that you can use Pinterest naturally lead to many exciting types of online marketing materials. In this post I'm going to give you 7 profound and prudent Pinterest planning pointers on how to translate your brand into visual story PIN magic: Pinterest pointer 1: Create a profile of your clients This is where you take the time to do 21st century style ‘target market’ work. Look through data you have gathered from other online platforms and find keywords related to your business. Now, take this information and start to organize it under … [Read more...] about Profound and Prudent Pinterest Planning Pointers | 7 Hot Tips to Action Today
Harbour 32: BBC Northampton Interview | Social Media for Business
I was interviewed on BBC Radio Northampton in Jan 2013 off the back of HR bodies warning job hunters to be careful about what they post on Facebook and Twitter. In this recording of the interview you will hear me chatting with Helen Blaby who presents the lunchtime show that covers topical subjects daily. I got in contact with the station when they put some questions out on the Facebook about the subject. I cover some elements around: Using social media for good Having some personal responsibility for what you post on social media Understanding how platforms work (who can see what you post and when) Bad stories that the press like to hinge off the back of Social Media … [Read more...] about Harbour 32: BBC Northampton Interview | Social Media for Business
Pinterest: Shiny, New & Reaching New Pinnacles
I have just upgraded my computer to an iMac with a 27 inch screen . . . and am getting used to the newness of it all. Change is one of those things that people find both annoying and intimidating. People don’t like change until they give it a go. Social Media platforms are infamous in this regard, constantly updating and changing . . . it can sometimes drive you nuts! However, when I first looked at my Pinterest account, with its wonderful new and improved look on my new Screen - it was certainly a feast for the eyes. So, I decided that this is the perfect subject for my next post for you. Let’s take a look at what has changed. More ways to SEE what you Love. The new Pinterest looks … [Read more...] about Pinterest: Shiny, New & Reaching New Pinnacles